Marketing expert Stephanie Robbins – intro to the marketing team and why R&D should care

Stephanie Robbins and Kimberly met at the 2019 American Food Innovate Summit in Chicago when she served as the VP of Marketing at La Terra Fina. She, alongside her colleague Dan Howell, shared a compelling presentation on fostering collaborative relationships between product development and marketing. They described how the development of a trusting and synergistic cross-functional team led to more product success, quicker launches with fewer errors, and a better workplace.

Stephanie joined us on PeasOnMoss podcast to expand on that presentation and to tell us about work she’s doing post-La Terra Fina. Stephanie does individual consulting for food businesses in marketing (and gives perspectives about food business entrepreneurship) and is working with a business partner in a new snack concept, soon to be announced. Get more details at Stephanie’s website. http://stephanierobbins.com/